Why Weekly Masks Are a Must for Healthy Curls

Curly hair has a unique structure that makes it more vulnerable to dryness and damage than other hair types. The bends and twists in each strand make it harder for natural oils to travel from root to tip, which is why curls often feel dry or frizzy. Adding a nourishing mask to your weekly routine is the secret to keeping your curls soft, shiny, and resilient. 

But curls don’t always need the same care. Sometimes they crave protein, other times they desperately need hydration. Here’s how to know the difference:

If your curls feel limp, stretchy, or weak, or if you’ve noticed breakage from heat styling or chemical treatments, it’s a sign they’re craving protein. Our Curl Comeback Hair Mask, infused with amino acids and dragon fruit, helps rebuild and strengthen the hair structure, bringing your curls back to life.

If your curls feel dry, rough, or frizzy, they’re most likely thirsty for hydration. The Hydro Hug Hair Mask, enriched with coconut water, lychee, and honey, delivers deep moisture that smooths and softens your hair, leaving it silky and defined.

By alternating between these two masks, you can give your curls exactly what they need, week after week. Protein when they’re lacking strength, and hydration when they’re missing moisture. This balance is the key to maintaining healthy, bouncy curls over time.

Ready to give your curls the consistent care they deserve? Add both masks to your cart and get them together for just €45. The discount is automatically applied at checkout.

Your curls will thank you every wash day!